Jeff Jarvis and Bill Quick have a flamewar over the Pajamas Media/Open Source Media debacle.

Quick primer: a bunch of right-leaning writers, many of them online, are "Taking on the MSM" with a funded venture into online news and reportage. It feels a lot like dot-com hype from what I hear, and I think their take on things -- apparently the NY Times is the root of all evil -- is off the mark, but whatever.

Anyway, their whole launch process has been a rather humorous fiasco. This is a strange experience for me, watching people who are professionals, my elders and alledged betters, get bogged down in the quagmire of startups and flamewars.

I mean, hello?

This is another reason why I think The Book is potentially pretty important. We can lap the greedheads and power-junkies in a minute if we get aligned and in motion. They're lazy. They're not all that smart. They don't really Get It at all. So fuck 'em, I say. Let's do it better.