Score one for the revolution:
bq.. I didn’t pay anything to download Radiohead’s “In Rainbows” last Wednesday. When the checkout page on the band’s Web site allowed me to type in whatever price I wanted, I put 0.00, the lowest I could go. My economist friends say this makes me a rational being.
Apparently not everybody is this lucid, at least not in matters related to their favorite British rock band. After Radiohead announced it would allow fans to download its album for whatever price they chose, about a third of the first million or so downloads paid nothing, according to a British survey. But many paid more than $20. The average price was about $8. That is, people paid for something they could get for free.
p. That's $8M that the band just pocketed. Very nice. Considering most artists make between $1 and $2 per CD sold (and that's after the label recoups their contracted recording costs), it's a safe bet that this will shake up the industry. You can download yours here.
I paid for mine, the first time I've paid for recreational music in close to a decade. In the above-linked article, much is devoted to the "crazyness" of this notion, although the author seems to grasp the reasons why fans respond generously:
bq. Some economists suspect that what is going on is that people get a kick from the act of giving the band money for the album rather than taking it for free. It could take many forms, like pleasure at being able to bypass the record labels, which many see as only slightly worse than the military-industrial complex. It could come from the notion that the $8 helps keep Radiohead in business. Or it could make fans feel that they are helping create a new art form — or a new economy.